Sunday, March 24, 2019
Authors Posts by Mark Velarga

Mark Velarga

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Mark Velarga is PakFactory's Director of Digital & Content Marketing. He writes about all things related to design, business and technology and how it serves value to customers, business owners, packaging designers and industry experts. Connect with him on Linkedin.

What is a Dieline in Packaging & Print?

In the printing and packaging industry, a dieline - is designed to be the template needed to create the required layout (with the artwork) in...

How to Measure Dimensions of a Box

Box dimensions are a critical part of any package as the dimensions of a box have an impact on what materials are needed to...

What is Foil Stamping?

(Hot) Foil Stamping Foil stamping is a specialty printing process with a wide range of applications, including stationery, labels, product packaging, holiday cards, seals, pocket...

What is UV (Ultraviolet) coating?

Of the multiple surface treatments, UV coating is one, widely used to achieve visually pleasing printed products, from business cards and brochures to postcards,...

Soft Touch Coating Vs Soft Touch Lamination

When it comes to printed materials, the finish definitely matters. In today's image-conscious world, the external benefits of a product assume much importance. Soft touch...

What is Varnish? (for Packaging & Print)

Varnish - as it is commercially called – can make a big difference to printed paper and packaging. Similar to ink, it is applied on...

What is Spot UV?

Spot UV Printing Spot UV is one of the many specialty printing techniques used to create an impactful look mainly for purposes of brand/product differentiation. Like...

Lamination in Packaging: Matte vs Glossy

In essence, lamination makes the product 'ready' to be put into the hands of consumers. You can consider two types of lamination: Matte and Gloss. Whether...

Emboss vs Deboss in Packaging

Embossing for Printing and Packaging Embossing is a popular finishing technique for packaging and printed items. It creates visual complexity by adding a new dimension to...

What is Window Patching and Why it’s Used

Window patching is a technique where a window film is added on a carton or any other product packaging serving a dual purpose. It teases the...