LATEST ARTICLES

Why are Consumers Obsessed with Unboxing Videos?

Why are Consumers Obsessed with Unboxing Videos?

For the past decade, we have been seeing unboxing videos populate social media platforms at a rapid pace. We can't help but immerse ourselves into watching these videos for both entertainment and educational purposes. What is unboxing? Unboxing is the Internet trend of capturing the unpacking process of products through photos or videos. These products include the latest technologies, fashionable merchandise,...

Packaging Design Trends to Look Out for in 2019

Packaging Design Trends to Look Out for in 2019

In 2019, less is more when it comes to packaging design. At least that’s the short of it. The long is a little more comprehensive. In the upcoming year, we will see brands connecting with customers at an emotional level while maintaining high standards, and self-expression will make its mark in the following months and year. Minimalist design has emerged as the...

Minimalism: Going Green with Minimalist Packaging Design

Minimalism: Going Green with Minimalist Packaging Design

The terms ‘sustainable’ and ‘green’ are not new when it comes to packaging. In fact, over the last 10 years, the entire supply chain has been demanding for sustainable and green packaging with minimalist packaging design. Why? Because minimalist packaging is proven to have a huge influence on consumers’ purchasing choices and bottom lines. The annual Sustainable Packaging Study conducted by...

Effective Design Tips Your Cosmetic Packaging Need

Effective Design Tips Your Cosmetic Packaging Need

We all have seen how crazy consumers can get with just about every piece of cosmetic product their trusted brands are launching. The truth is, developing a large number of loyal brand ambassadors is not a walk in the park and will require a lot of work. There is a huge emphasis on cosmetic packaging and why it's crucial...

Cool DIY Packaging You Can Use When Selling Your Product

Cool DIY Packaging You Can Use When Selling Your Product

Finding and producing useful and quality products to sell could be daunting, especially if your budget is tight or if you’re in the early stages of building your business. That is why it's a great idea to utilize DIY packaging!  Apart from the myriad of things that you have to carefully plan and consider, you also need to find a...

Tips to Effectively Package and Ship Your Game Box

Tips to Effectively Package and Ship Your Game Box

Many game enthusiasts willingly pay a great amount of money on premium shipping for an ease of mind. It is important that your game box is well designed to ensure that the merchandise will arrive in good condition.  Coming up with a functional, protective and well-designed packaging for collectibles is always a challenge. This is the case even for companies...

10 Things To Know Before Starting A Subscription Box

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Subscription boxes have been around for a while, and they definitely have their audience and customers since they tend to be very convenient and affordable. Starting a subscription box service has become a popular business model.  Before you embark on this journey, there are a few things you should know before starting a subscription box. 1. Find your niche There are hundreds...

Future of Packaging: Technology & Design in the Next 10 years and Beyond

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If we had binoculars that could see into the future of packaging, what would it look like in ten years? Based on what we know, it's actually not that difficult to imagine. By analyzing emerging technology, global packaging trends, and market projections, we can get a pretty good glimpse into how packaging will potentially look like by 2028 and beyond. In this...

5 Quick Tips on Writing a Concise Brief for your Design

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A packaging design brief is absolutely crucial in the design process as it ensures accurate delivery of ideas, plans and overall direction of the final output. In order for the designer to fully understand the expectation, the brief will need to be as concise as possible, that way, the designer can have a point of reference at every step of...

Tilt Hydrometer: Repackaging Success

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Tilt’s Packaging For Their Next Generation Product Has Had Huge Success With Their Sales Doubling since Launch in 2017. Tilt hydrometer is “a free-floating digital hydrometer and thermometer for continuous real-time monitoring designed for home brewing”. It is compatible with smartphones, tablet and most devices with Bluetooth 4.0+. Their mission is to essentially help homebrewers brew better beer by allowing you...