{"id":2365,"date":"2021-11-30T21:37:04","date_gmt":"2021-12-01T02:37:04","guid":{"rendered":"https:\/\/pakfactory.com\/blog\/product-packaging-trends-to-consider-in-2022\/"},"modified":"2024-11-22T10:14:31","modified_gmt":"2024-11-22T15:14:31","slug":"product-packaging-trends-to-consider-in-2022","status":"publish","type":"post","link":"https:\/\/pakfactory.com\/blog\/product-packaging-trends-to-consider-in-2022\/","title":{"rendered":"Product Packaging Trends to Consider in 2022"},"content":{"rendered":"\n<p>The only thing we can say with certainty is that 2021 has been just as unpredictable of a year as 2020.&nbsp;<\/p>\n\n\n\n<p>With continuing supply chain issues and disruptions, large and small businesses have had to weather significant changes.&nbsp;<\/p>\n\n\n\n<p>Balancing business issues with customer expectations isn\u2019t always easy, but that\u2019s why planning ahead is so crucial.&nbsp;<\/p>\n\n\n\n<p>For retailers looking ahead, one of the key things that needs extra attention is packaging supply.&nbsp;<\/p>\n\n\n\n<p>Shipping and packaging supplies have been running out quicker than ever as more customers shop online, and that is likely here to stay.&nbsp;<\/p>\n\n\n\n<p>We\u2019ll look ahead to some of the key packaging trends to look out for in 2022 to help your planning efforts and stay ahead of competition.<\/p>\n\n\n\n<h2 class=\"wp-block-heading\">Considerations for the New Year<\/h2>\n\n\n\n<p>One of the major considerations for 2022 is packaging optimization across the supply chain.&nbsp;<\/p>\n\n\n\n<p>So as you plan for the year ahead, here is what you should be focusing on:<\/p>\n\n\n\n<h3 class=\"wp-block-heading\">How Your Brand Is Reflected in Packaging<\/h3>\n\n\n\n<p>New year, new brand?&nbsp;<\/p>\n\n\n\n<p>While that might not quite be it for some, it\u2019s still important to think about.&nbsp;<\/p>\n\n\n\n<p>Branding and packaging go hand in hand, and does your packaging truly still reflect what your brand is about?&nbsp;<\/p>\n\n\n\n<p>If not, this might be the perfect time to look at packaging trends and see how you can refresh yours to be more reflective of the direction of your product.&nbsp;<\/p>\n\n\n<div class=\"wp-block-image\">\n<figure class=\"aligncenter size-large\"><img decoding=\"async\" src=\"https:\/\/pakfactory-blog-media.s3.ca-central-1.amazonaws.com\/blog1\/wp-content\/uploads\/2023\/05\/uncategorized\/2023_05_black-rigid-opened-1024x731.jpg\" alt=\"example of packaging representing brand\" class=\"wp-image-11803\"\/><figcaption class=\"wp-element-caption\">Source: <a href=\"https:\/\/pakfactory.com\/folding-carton-paperboard-boxes.html\">PakFactory<\/a><\/figcaption><\/figure><\/div>\n\n\n<p><a href=\"https:\/\/pakfactory.com\/\">Custom packaging<\/a> can have an instant &#8220;wow&#8221; effect on customers, existing and new.&nbsp;<\/p>\n\n\n\n<p>It\u2019s becoming more and more important to keep up to date with constantly changing consumer demands.<\/p>\n\n\n\n<p>Let\u2019s face it, sometimes a packaging redesign is the most straightforward way to address new purchasing behaviors.&nbsp;<\/p>\n\n\n\n<h3 class=\"wp-block-heading\">Allocating Resources for Packaging<\/h3>\n\n\n\n<p>Budget and quantity is always an important aspect to consider, but this is especially true for 2022.&nbsp;<\/p>\n\n\n\n<p>The major packaging trend emerging now is stockpiling shipping and packaging supplies when possible.&nbsp;<\/p>\n\n\n\n<p>Whether you decide to update your custom packaging or not, having ample supply is crucial as you move into the new year.&nbsp;<\/p>\n\n\n\n<p>With more supply chain problems expected, setting aside the budget for the capability of storing packaging will help you manage your growth effectively amongst unpredictable supply chain changes.&nbsp;<\/p>\n\n\n\n<h3 class=\"wp-block-heading\">Think About Your Timing<\/h3>\n\n\n\n<p>Another major consideration for the new year is timing.&nbsp;<\/p>\n\n\n\n<p>Designing, ordering, and receiving packaging aren\u2019t quick processes anymore.&nbsp;<\/p>\n\n\n\n<p>With so many disruptions for suppliers and manufacturers, you must give yourself enough time to build up supplies and manage growth.&nbsp;<\/p>\n\n\n\n<p>That means ordering ahead whenever possible and keeping a strategic eye on packaging trends to ensure you always have the materials you need to supply your customers with products.<\/p>\n\n\n\n<h2 class=\"wp-block-heading\">Maneuvering the Supply Chain<\/h2>\n\n\n\n<h3 class=\"wp-block-heading\">Be Flexible About Your Needs<\/h3>\n\n\n\n<p>The main advice for this year when it comes to supply chain?&nbsp;<\/p>\n\n\n\n<p>Plan ahead as much as possible.<\/p>\n\n\n\n<p>While it might sound redundant, it\u2019s just that important as we move into the new year.&nbsp;<\/p>\n\n\n\n<p>Many businesses have started entering into multi-year contracts to have some assurance of steady packaging supplies, and others are following suit to ensure their production needs are prioritized.&nbsp;<\/p>\n\n\n\n<p>That also means being flexible about needs and being able to handle drastic fluctuations as needed.&nbsp;<\/p>\n\n\n\n<p>Businesses that can be nimble and connect services together will see better results across the supply chain issues.&nbsp;<\/p>\n\n\n\n<h3 class=\"wp-block-heading\">Rethink Your Focus<\/h3>\n\n\n\n<p>A lot of businesses have used this time to rethink their current supply chain and manufacturing, as well as their packaging.&nbsp;<\/p>\n\n\n\n<p>For example, businesses are opting for closer warehouses and packaging partners to help mitigate delays while gaining more control over lead times.&nbsp;<\/p>\n\n\n\n<p>Similarly, other businesses have now shifted their focus to diversifying packaging partners, manufacturers, and other parts of the supply chain to guarantee items.&nbsp;<\/p>\n\n\n\n<p>While it might mean short-term pricing issues as buying orders are split up across partners, it does mean more flexibility and time efficiency in production.<\/p>\n\n\n\n<h2 class=\"wp-block-heading\">Packaging Industry Trends<\/h2>\n\n\n\n<p>So where is the packaging industry heading now, when there\u2019s so much demand and new needs emerging?&nbsp;<\/p>\n\n\n\n<p>Let\u2019s look at some of the emerging trends as we move into 2022.<\/p>\n\n\n\n<h3 class=\"wp-block-heading\">Pandemic Prepared Certification for Packaging Lines and Supply Chains<\/h3>\n\n\n\n<p>It\u2019s becoming increasingly clear that COVID-19 is not going anyway any time soon.&nbsp;<\/p>\n\n\n\n<p>With resurgences and lockdowns predicted for next year, businesses need to think about how to protect their products and supply chain.&nbsp;<\/p>\n\n\n\n<p>One way to do this is through <a href=\"https:\/\/facilityexecutive.com\/2020\/12\/industrial-packaging-first-in-u-s-to-achieve-pandemic-prepared-certification\/\" rel=\"nofollow noopener\" target=\"_blank\">pandemic prepared certification<\/a> to give facilities more leverage against COVID-19 related issues in the future.&nbsp;<\/p>\n\n\n\n<h3 class=\"wp-block-heading\">Protective and Tamper Proof Packaging<\/h3>\n\n\n\n<p>With the threat of COVID-19 lingering, another concern has been health and safety in packaging.&nbsp;<\/p>\n\n\n\n<p>Protective packaging, tamper-proof packaging, and other types of safety measures are becoming a major packaging focus as we head into 2022.&nbsp;<\/p>\n\n\n\n<p>Measures that help consumers confirm the safety of the products they purchase, will be absolutely crucial for businesses moving forward.&nbsp;<\/p>\n\n\n\n<p>Businesses that can get creative with protective custom packaging, will be able to provide a more comforting experience for customers in the world of coronavirus.&nbsp;<\/p>\n\n\n\n<h3 class=\"wp-block-heading\">New Ways to Look at Packaging<\/h3>\n\n\n\n<p>It\u2019s not just the supply chain that has been disrupted, but there has also been a major increase in worker resignations as well.&nbsp;<\/p>\n\n\n\n<p>For many businesses, that has meant lean teams and fewer boots on the ground.&nbsp;<\/p>\n\n\n\n<p>To deal with this, the future of flexible packaging may be especially notable in 2022 with smaller work forces having to be more time efficient.&nbsp;<\/p>\n\n\n<div class=\"wp-block-image\">\n<figure class=\"aligncenter size-large\"><img decoding=\"async\" src=\"https:\/\/pakfactory-blog-media.s3.ca-central-1.amazonaws.com\/blog1\/wp-content\/uploads\/2023\/05\/uncategorized\/2023_05_shopping-bags-1024x683.jpg\" alt=\"-\" class=\"wp-image-11802\"><figcaption class=\"wp-element-caption\">Source: <a href=\"https:\/\/pakfactory.com\/folding-carton-paperboard-boxes.html\">PakFactory<\/a><\/figcaption><\/figure><\/div>\n\n\n<p>That\u2019s why many businesses have outsourced packaging lines and supply chains to refocus on keeping the business running.&nbsp;<\/p>\n\n\n\n<p>Temporary workforces and automation, such as packaging machinery, are becoming a key industry trend within this space, and we\u2019re likely to see more of that in 2022 too.<\/p>\n\n\n\n<p>Furthermore, AR\/VR packaging is becoming much more a part of the mainstream.&nbsp;<\/p>\n\n\n\n<p><a href=\"https:\/\/pakfactory.com\/blog\/10-things-you-should-know-about-smart-packaging\/\"><strong>Read more about smart packaging.<\/strong><\/a><\/p>\n\n\n\n<p>It\u2019s an incredibly new idea gaining ground as businesses try to stay ahead of the competition.<br><br>It\u2019s safe to say digitally augmented packaging will likely take more hold in the new year as businesses create more interactive experiences for their customers in a world of smartphones.&nbsp;<\/p>\n\n\n\n<h2 class=\"wp-block-heading\">Packaging Design Trends<\/h2>\n\n\n\n<p>In the current competitive landscape&nbsp;businesses look to create a more distinctive visual identity for themselves.&nbsp;<\/p>\n\n\n\n<p>Let\u2019s take a look at some of packaging design trends to look out for in the new year.&nbsp;<\/p>\n\n\n\n<h3 class=\"wp-block-heading\">Eccentric Text-Centric Designs<\/h3>\n\n\n\n<p>Text and lettering are becoming standalone art in newer packaging designs.&nbsp;<\/p>\n\n\n\n<p>Rather than illustrative and graphic elements, companies are focusing more on creating one-of-a-kind text designs for their packaging.&nbsp;<\/p>\n\n\n\n<p>This helps increase brand name awareness while taking a minimalist approach that customers might not have seen before.&nbsp;<\/p>\n\n\n\n<h3 class=\"wp-block-heading\">Color Mists<\/h3>\n\n\n\n<p>Color mists have been the latest trend on social media, and companies are now trying to recreate digital trends in the physical world.<\/p>\n\n\n\n<p>Color mists are all about creating a mesmerizing effect that brings calm and clarity, and that\u2019s what businesses are looking to do for their packaging.&nbsp;<\/p>\n\n\n\n<p>Overblurring, adding more texture and noise to packaging colors might be the way to do it, but many designers are still working out this latest packaging design trend.&nbsp;<\/p>\n\n\n\n<h3 class=\"wp-block-heading\">Maximal Inside, Minimal Outside<\/h3>\n\n\n\n<p>Another new trend is all about creating a minimal look on the exterior of the packaging and contrast it with <a href=\"https:\/\/pakfactory.com\/packaging-design.html\">decadent and beautiful designs<\/a> inside.&nbsp;<\/p>\n\n\n\n<p>It\u2019s all about creating surprise and delight for customers as they open the packaging and creating a truly unique unboxing experience.&nbsp;<\/p>\n\n\n<div class=\"wp-block-image\">\n<figure class=\"aligncenter size-large\"><img decoding=\"async\" src=\"https:\/\/pakfactory-blog-media.s3.ca-central-1.amazonaws.com\/blog1\/wp-content\/uploads\/2023\/05\/uncategorized\/2023_05_folding-carton-inside-print-1024x682.jpg\" alt=\"example of interior printing\" class=\"wp-image-11804\"\/><figcaption class=\"wp-element-caption\">Source: <a href=\"https:\/\/pakfactory.com\/folding-carton-paperboard-boxes.html\">PakFactory<\/a><\/figcaption><\/figure><\/div>\n\n\n<p>Many companies are creating simple external packaging and keeping the inside bright and colorful to bring up the visual appeal of the packaging and give customers an element of surprise.&nbsp;<\/p>\n\n\n\n<h3 class=\"wp-block-heading\">Imperfect Raw Materials and Sustainability<\/h3>\n\n\n\n<p>Sustainability has become a crucial part of packaging in the last few years, and that trend is here to stay.&nbsp;<\/p>\n\n\n\n<p>But as the sustainability trend evolves, there is also a renowned focus on using imperfect raw materials, environmentally friendly inks, and water-based protective coatings to keep packaging looking more rustic and eco-friendly.&nbsp;<\/p>\n\n\n\n<p>That might mean using more earthly textures in packaging and using neutral materials to create unique textures and color contrasts in the world of <a href=\"https:\/\/pakfactory.com\/custom-kraft-boxes.html\">eco-friendly packaging solutions<\/a>.&nbsp;<\/p>\n\n\n\n<p>Looking to get in an order for your 2022 packaging supply?&nbsp;<\/p>\n\n\n\n<p><a href=\"https:\/\/pakfactory.com\/contact\"><strong>Contact our product specialists<\/strong><\/a><strong> for expert advice on packaging, design and printing solutions for your custom product packaging.&nbsp;<\/strong><\/p>\n","protected":false},"excerpt":{"rendered":"<p>2021 was full of surprises, and 2022 will be no different! Read about our top considerations in preparation for the new year!<\/p>\n","protected":false},"author":4,"featured_media":2071,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"rank_math_lock_modified_date":false,"footnotes":""},"categories":[1],"tags":[],"class_list":["post-2365","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-uncategorized"],"acf":[],"_links":{"self":[{"href":"https:\/\/pakfactory.com\/blog\/wp-json\/wp\/v2\/posts\/2365","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/pakfactory.com\/blog\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/pakfactory.com\/blog\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/pakfactory.com\/blog\/wp-json\/wp\/v2\/users\/4"}],"replies":[{"embeddable":true,"href":"https:\/\/pakfactory.com\/blog\/wp-json\/wp\/v2\/comments?post=2365"}],"version-history":[{"count":2,"href":"https:\/\/pakfactory.com\/blog\/wp-json\/wp\/v2\/posts\/2365\/revisions"}],"predecessor-version":[{"id":3199,"href":"https:\/\/pakfactory.com\/blog\/wp-json\/wp\/v2\/posts\/2365\/revisions\/3199"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/pakfactory.com\/blog\/wp-json\/wp\/v2\/media\/2071"}],"wp:attachment":[{"href":"https:\/\/pakfactory.com\/blog\/wp-json\/wp\/v2\/media?parent=2365"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/pakfactory.com\/blog\/wp-json\/wp\/v2\/categories?post=2365"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/pakfactory.com\/blog\/wp-json\/wp\/v2\/tags?post=2365"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}