Birthday parties, housewarming, anniversaries, or simply unwinding on a Saturday night with your loved ones—there are countless occasions to enjoy a craft cocktail at home. Yet, hiring a private bartender isn’t always practical.

Recognizing their customers’ desire for restaurant-quality cocktails in a private setting, Via Carota introduced a series of bottled craft cocktails that are perfect for both gifting and personal enjoyment. To ensure these delicate glass bottles reached customers safe and sound, the brand partnered with PakFactory to develop an exquisite, functional magnetic-closure rigid box for their signature cocktails.

Now, cocktail enthusiasts can savor premium beverages effortlessly, anytime, anywhere.

The Client: Via Carota Craft Cocktails

Nestled in New York City’s West Village, Italian restaurant Via Carota is not only one of Taylor Swift’s favorite spots in town but is also renowned for its signature negronis and martinis. To bring their exquisite drinks beyond the restaurant doors, they launched Via Carota Craft Cocktails, a line of ready-to-serve bottled beverages.

Dedicated to crafting cocktails without compromise, the brand infuses every sip with the restaurant’s excellence and authenticity. Each bottle is a masterpiece of precision, blending timeless recipes with innovative techniques to deliver an elevated drinking experience.

The Challenge: Secure & Sophisticated Cocktail Packaging

To enhance the presentation of their artisanal beverages, Via Carota Craft Cocktails required a custom gift box that reflected the artistry and refinement of their brand while addressing key functional requirements. The client expected the packaging to be:

1. Durable and Secure Enough to Hold Multiple Bottles

The packaging needed to securely hold five glass cocktail bottles and a custom stirrer, preventing damage during transit. The insert had to provide a snug fit for the bottles while elegantly incorporating the stirrer. Additionally, the rigid box required exceptional durability to withstand heavy handling and transportation without compromising its integrity.

2. Aligning with Brand Identity

Beyond protection, the packaging also served as a showcase for the cocktail bottles. To capture Via Carota’s artisanal essence, the box had to exude sophistication through material choices and finishes. The design needed to uphold the restaurant’s premium standards while embodying a “vintage meets modern” aesthetic, enhancing the overall customer experience.

3. With Precise and Consistent Details

Via Carota envisioned an embossed pattern across the box’s exterior, complemented by foil stamping for the brand’s logo and interior text. These intricate details required meticulous alignment and consistency across all units to meet the brand’s high expectations and quality standards.

The Solution: A Meticulous Design and Execution Process

1. Material Selection and Testing

PakFactory began by sourcing premium materials for the rigid box that met both aesthetic and functional needs. Concerning durability, 2.5mm chipboards were chosen to provide stronger support, making sure the box was sturdy enough to hold five cocktail bottles.

The exterior was wrapped in white natural paper for an organic and refined texture. Extensive testing was conducted to confirm the material’s compatibility with embossing and foil stamping effects, ensuring a flawless finish.

2. Custom Insert Maximizing Protection

A well-fitted insert was crucial for securing the cocktail bottles and stirrer. Using advanced design software and precision cutting technology, PakFactory engineered a bespoke corrugated insert that held the bottles securely at both the neck and base.

Multiple prototypes were developed to refine the insert’s dimensions and cutout placements, guaranteeing that the glassware remained protected during transit, while maintaining usability and an elegant presentation.

3. Details Enhancements

To elevate the packaging’s visual and tactile appeal:

• Embossed Geometric Patterns were applied across the exterior, adding depth and sophistication.
• Gold Foil Stamping was strategically integrated along the box edges, logo, and interior text, enhancing the luxurious aesthetic.
• Magnetic Closures were seamlessly embedded for a balance of security and effortless access to the cocktails.

Throughout the development process, PakFactory worked closely with Via Carota Craft Cocktails, incorporating feedback to refine every detail to perfection.

4. Precise Manufacturing and Post-Production Support

During production, each component underwent rigorous quality checks to ensure consistency, particularly in embossing and foil stamping alignment. The rigid box and insert were carefully assembled to uphold structural integrity and durability.

Once production was complete, PakFactory managed logistics to ensure timely delivery. Additionally, we provided post-production support, allowing Via Carota to seamlessly reorder and adapt the packaging for future product variations—such as gift boxes accommodating more bottles or cocktail glasses.

The Result: Exquisite Cocktail Box Perfect for Gifting

Seamless Brand Consistency

The finished gift box beautifully captured Via Carota’s brand identity, blending modern elegance with traditional craftsmanship. The premium materials, embossing, and foil detailing reinforced the brand’s dedication to quality and artistry.

Unparalleled Product Protection

The tailored corrugated insert and durable magnetic-closure rigid box ensured that each glass bottle and stirrer remained secure during transit. The precision-engineered structure not only minimized damage risks but also highlighted the brand’s commitment to reliability.

Memorable Unboxing Experience

Both Via Carota Craft Cocktails’ leadership and customers praised the exceptional quality and attention to detail in the gift box. The combination of premium finishes and user-friendly design elevated the unboxing experience, leaving a lasting impression on recipients. The project’s success strengthened Via Carota Craft Cocktails’ presence in the premium beverage market.

Why Choose PakFactory

Via Carota Craft Cocktails entrusted PakFactory to craft their gift box due to our proven expertise in delivering premium, tailored packaging solutions. Here’s why we stood out:

• Tailored Craftsmanship: From custom inserts to luxurious finishes, we carefully designed every detail to align with Via Carota’s brand values of innovation, artistry, and elegance.
• Precision in Engineering & Production: Our iterative prototyping and stringent quality control ensured that the final product was both structurally sound and visually stunning. 
• Scalable & Future-Ready Solutions: We designed the packaging with adaptability in mind, allowing easy modifications to accommodate future product lines.

Looking for a standout spirits packaging solution like Via Carota Craft Cocktails? PakFactory can help you create unique packaging that reflects your brand’s sophistication and craftsmanship. Contact us today to collaborate with our experts and transform your packaging vision into reality.