1canoe2 : The Art of Spreading Joy

Buying an old letterpress in 2009, 1canoe2 began their journey as a company of illustrators, devoted to spreading joy through cheerful and meaningful hand-painted goods and gifts.

Currently sold worldwide at independent boutiques, select retailers, and through their online store, you can find a little piece of home in all of the delicate artworks that they create.

Custom box for watercolor set by 1canoe2.
photo: pakfactory

The Challenge

Along with their hand-painted goods and gifts, 1canoe2 was always looking for a unique packaging solution to complement and, at the same time, highlight their products.

However, being a boutique company came with various obstacles, one of which was finding a manufacturing company that allowed low minimum order quantities.

We’re a boutique company, so we’re often hampered in our creativity by large MOQs. PakFactory helped us create the customer experience we wanted!

beth snyder, ceo

The Solution

Working with that challenge in mind, PakFactory expertly delivered the solution in the form of digitally printed paperboard boxes. With the technology available, the process moved smoothly. The product was delivered in a short time without any problems or delays.

Along with tailored customer experience, PakFactory was able to accommodate their requests, therefore allowing 1canoe2 total creative freedom.

Custom watercolor set packaging.
photo: pakfactory

Without the beautiful PakFactory packaging, we wouldn’t have been able to communicate the product’s purpose nearly as efficiently.

beth snyder, ceo

The Results

Since the new packaging, the Artisan Watercolor Paint Set by 1canoe2 has been an enormous success. Not only were more sets sold, but customers would be immediately inclined to buy it as a gift for their favorite aspiring artist. The fresh and beautiful packaging design successfully connected with their customers physically, mentally, and emotionally.

Custom floral boxed set.
photo: pakfactory
0 Shares:
Leave a Reply

Your email address will not be published. Required fields are marked *